Jordan Brand Schedules Three Air Jordan 4 Releases

Jordan Brand is preparing three notable Air Jordan 4 releases spanning late 2026 and 2027, including the Bin 23 edition on December 26, 2026, the Bred retro on November 27, 2026, and the OG Fire Red colorway expected on August 21, 2027. The releases feature different materials, historical designs, and expected retail prices, according to Complex, Men's Journal, and Athlon Sports. The Bin 23 model will introduce a Western-inspired design, while the Bred edition is expected to restore traditional black nubuck construction.

The Fire Red release is anticipated to revisit one of the original Air Jordan 4 colorways introduced in 1989. According to Complex, the Bin 23 Air Jordan 4 is scheduled to arrive through Nike SNKRS and select retailers on December 26, 2026. Its retail price has not been confirmed, although the publication expects it to cost more than the standard Air Jordan 4 price of $215.

The premium model draws inspiration from Western films, a genre Complex identifies as Michael Jordan's favorite. Its design includes a brown leather and suede upper, bolo tie-style laces, pony hair mudguards, an embossed tongue, and a wax stamp on the heel.

The package is also expected to include a belt buckle-themed hang tag, wooden shoe trees, and special packaging. The Bin 23 series began in 2010 as a luxury-focused line featuring premium materials and distinctive treatments of established Air Jordan silhouettes. Its original run last produced a release in 2011 before the series returned with an Air Jordan 6 at NBA All-Star Weekend in February 2026.

The Bred Air Jordan 4 is scheduled for November 27, 2026, according to Men's Journal's report, which identifies the style code as IX8180-001. The men's version is expected to retail for $230, with grade-school sizes priced at $165, preschool pairs at $105, and toddler sizes at $90.

The Bred colorway combines black nubuck with Cement Grey details, Summit White elements, and Fire Red accents. Expected features include Nike Air branding on the heel, a reshaped toe box closer to the 1989 design, and presentation inspired by the original release. The 2026 edition follows the Air Jordan 4 Bred Reimagined released in 2024, which substituted leather for the familiar nubuck upper. Men's Journal notes that the upcoming model is expected to restore the traditional material and original-style appearance.

Looking further ahead, the Air Jordan 4 OG Fire Red is expected to arrive on August 21, 2027, at a retail price of $230, according to Athlon Sports' report published by Yahoo Shopping. The anticipated release is expected to be available through Nike SNKRS and select Jordan Brand retailers. The Fire Red edition is expected to feature white leather, black mesh underlays, molded wings, lace-support structures, Fire Red accents, visible Air cushioning, and Nike Air heel branding.

It was one of four original Air Jordan 4 colorways released in 1989, alongside Bred, White Cement, and Military Blue. Nike CEO Elliott Hill recently said Jordan Brand plans to return to a scarcity model for retro releases, according to Athlon Sports. The publication linked that strategy to the possibility of tighter supplies across upcoming releases, although final production quantities for the Fire Red edition were not provided.

Other Air Jordan 4 releases listed in Athlon Sports' 2027 calendar include Musik on January 30, the Laser Pack in February, Georgetown on February 27, Jackie Robinson on April 15, Bloodline on April 24, and Linen on June 5. The Whitaker Group collaboration is also expected on June 5, while the Fire Red edition remains scheduled for August 21, 2027; dates and prices are subject to confirmation.