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Procter and Gamble Raises Sales Forecast After Quarterly Beat

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Strong demand for laundry detergent and household cleaning products helped Procter and Gamble exceed Wall Street's quarterly earnings and revenue expectations, giving the consumer goods company a stronger start to its fiscal year. On Thursday, October 22, 2026, P&G reported $23.3 billion in net sales and raised its full-year sales growth outlook following its acquisition of vitamin company Thorne.

According to analyst estimates compiled by LSEG, P&G delivered adjusted earnings of $2.00 per share, above the expected $1.88. Revenue also surpassed the $22.8 billion forecast, while net sales increased 4% from a year earlier.

Shares of the company rose more than 2% in premarket trading after the results were announced. P&G recorded net income attributable to the company of $4.73 billion, or $1.97 per share, compared with $4.75 billion, or $1.95 per share, in the same quarter a year earlier. Excluding restructuring costs and other items, earnings reached $2 per share.

The company reported overall volume growth of 2.4%, indicating improved sales volumes despite continued pressure on household spending. During fiscal 2026, P&G recorded volume growth in only one quarter as consumers became more focused on value and sought to stretch the use of everyday products.

Fabric and home care led the company's major business segments, with volume increasing 4.3%. The division includes Tide laundry detergent and Febreze household products. Baby, feminine and family care, along with beauty, also recorded volume growth exceeding 2%.

Grooming volume declined 0.4% during the quarter, reflecting weaker performance in the segment that includes Gillette and Venus razors. Health care was the weakest division, with volume falling 2.9% as demand declined for oral care products such as Crest toothpaste and personal health care items such as Pepto-Bismol.

Chief Executive Officer Shailesh Jejurikar said the company continued to face external pressures but remained on course to meet its financial targets. P&G identified geopolitical and economic conditions as ongoing challenges to its business outlook.

"geopolitical and economic challenges," P&G CEO Shailesh Jejurikar said in a statement.

For fiscal 2027, P&G maintained its forecast for core earnings per share of $6.89 to $7.11. The company raised its projected annual net sales growth range to 2% to 4%, compared with its previous forecast of 1% to 3%.

The revised sales outlook reflects P&G's acquisition of Thorne, a vitamin company whose purchase was completed on October 1, 2026. The updated forecast incorporates the acquisition while leaving the company's core earnings guidance unchanged.

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Editors Team
Daisy Floren

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