Amazon Pursues Decart Acquisition at $7 Billion Valuation

Amazon is negotiating to acquire Israeli artificial intelligence startup Decart for about $7 billion, according to The Wall Street Journal on October 12, 2026. The potential deal would expand Amazon's AI infrastructure efforts through Decart's software technology. The Wall Street Journal reported that the agreement could be signed soon, although negotiations remain unresolved.

Neither Amazon nor Decart has publicly confirmed a transaction. The possible acquisition follows a previous sale process involving Decart. The company was pursued by Nvidia before Anthropic became the preferred bidder in August, according to reports cited by Calcalist.

Anthropic later withdrew from the proposed acquisition in September after due diligence, leaving Decart to seek another potential buyer. The reasons for Anthropic's decision were not publicly established.

Decart was founded in 2023 by brothers Dean and Orian Leitersdorf and Moshe Shalev. The startup develops software that helps AI models run efficiently and move between chips from different manufacturers. According to Calcalist, Amazon Web Services is already a strategic customer of Decart. The Wall Street Journal reported that AWS provided Decart early access to Amazon's Trainium3 AI chip in 2025 after being impressed by the founders.

Decart also develops AI systems for real-time interactive environments and video generation. Its products include Lucy, which edits video in real time, and Oasis, a model that generates simulated environments. Calcalist reported that Decart raised $300 million in May at a valuation of approximately $4 billion in a funding round led by Radical Ventures with participation from Nvidia. The company has raised about $450 million in total.

The potential $7 billion purchase price would exceed Decart's latest disclosed valuation. Amazon has been developing Trainium chips as an alternative to Nvidia hardware and could use Decart's technology to strengthen its cloud platform. The Wall Street Journal reported that Decart's technology addresses the challenge of using AI computing resources efficiently across different processors.

A transaction would place the startup's technology within a major cloud and chip developer. For Amazon, a deal valued around $7 billion would rank among its largest acquisitions in recent years. The company acquired MGM for about $6.5 billion in 2022 and announced an approximately $11 billion deal for Globalstar this year.